News

New York City Field Trip

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By Abbey Pitzer (Jefferson Graphic Design, 2019) and Jessica Scandiffio (Jefferson Graphic Design, 2019)

In early November an intrepid group of 30+ Jeffferson Graphic Design students and faculty embarked on a field trip to New York City for the day. Our group arrived at the Cooper Hewitt Design Museum—a part of the Smithsonian—to see some great exhibitions, in particular one on color. Afternoon activities included visiting the Society of Illustrators Museum; a studio tour of WeWork Headquarters; another studio tour of Open; and a behind-the-scenes view of the Herb Lubalin Study Center of Design and Typography at the Cooper Union. The field trip was supported by the AIGA Jefferson Student Group.

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2018 Lancaster Letterpress Fair

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An intrepid group of students from the AIGA Jefferson student group made the trek out to Lancaster, PA on a beautiful sunny day to attend the 2018 Lancaster Letterpress Fair. Over thirty vendors were displaying their wares, including Professor Frank Baseman and the work of Base Press. A good time was had by all.

 

“Not Just Eye Candy: Design Work by Frank Baseman” University of Delaware Exhibition

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Professor of Graphic Design Communication Frank Baseman is preparing for another solo exhibition of the work of Baseman Design Associates and Base Press, to be held at the Recitation Hall Gallery at the University of Delaware.

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Class of 2018 Student Awards

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We bid farewell and adieu to the Jefferson Graphic Design Class of 2018 and congratulate them on their awards and successes. We have a lovely traditional of Top 5 Portfolios here and the results are in: No. 1 Portfolio, Charlotte Rymar; No. 2, Zack Faust; No. 3, Joelle Rush; No. 4, Devon Strine; and No. 5, Katie Witmer. And winning Top Capstone, was Devon Strine. Charlotte Rymar was also awarded the SDE Award for Excellence in Graphic Design (aka Top Senior Award). We wish you all hearty congrats and much future success, and goodbye to the entire class. Please stay in touch and let us know how you make it out there in the Real World.

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Graduation 2018

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Congrats Jefferson Graphic Design Class of 2018! A talented and energetic bunch, we are so excited to see where life leads you guys next. Please stay in touch, and go forward and prosper! Best wishes!

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End of Semester Spring 2018 Reviews and Senior Exit Interviews

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For a while there with all of the snow and crazy weather it felt like Spring would never come. But it was quite an exciting end to the very busy Spring 2018 semester. There was a lot of very strong work on display from all of the cohorts at the End of Semester Reviews.

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Design Thinking Workshop Led by IBM Strategist

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Jefferson (Philadelphia University + Thomas Jefferson University) hosted a design thinking workshop on April 5 for East Falls and Center City faculty. At the event, facilitated by Amber Atkins, lead design strategist at IBM Design for Services, attendees participated in a series of activities and learned methodologies to improve their professional and educational practice. Faculty members came from various programs across both campuses, including Occupational Therapy, Graphic Design Communication, Population Health, Landscape Architecture and Engineering. “This workshop was a great opportunity for faculty to learn about different approaches for problem framing, research and ideation across disciplines,” said Maribeth Kradel-Weitzel, Associate Professor of Graphic Design Communication, who organized the event.

 

Baseman on Design Thinking and Entrepreneurship Panel at Penn State Startup Week

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Program Director and Professor of Graphic Design Communication Frank Baseman was invited to participate on a panel discussion on Design Thinking and Entrepreneurship during Penn State Startup Week at (his alma mater) Penn State University, University Park campus. The panel was moderated by Kelleann Foster, Director of the Stuckeman School of Architecture and Landscape Architecture at Penn State. Frank was joined on the panel by Maggie Hanson, Visiting Assistant Professor, Landscape Architecture, Penn State University; and Dan Rowland, Creative Director of Rowland Creative, State College, PA.

Alum Ronnie Alley at Adobe San Fran

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Adobe was looking for ways to increase their online presence and drive user engagement for their online portfolio website, Behance. The solution they came up with was a weekly design stream that would be shot live, where anyone watching from around the world could tune in and interact with the featured designers. Each week would focus on a different field in design; be it graphic design, illustration, typography, UI/UX, etc. The designer’s that Adobe chose to feature on these live streams would come from a wide array of backgrounds and levels of experience. Alum Ronnie Alley (2016) was recently fortunate enough to be approached by Adobe to be one of their featured designers during a week focusing on graphic design.

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New Impressions 2018

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Professor and Program Director Frank Baseman was honored to be included in the upcoming exhibition, New Impressions 2018, with a recent letterpress print. 

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